Episode 171
Why YouTube Remarketing Is Better Than Display Remarketing
John reveals why he prefers YouTube remarketing campaigns over display remarketing, and his fail-safe metric to help increase conversions and improve the sales cycle! He shares why he doesn’t use Frequency Capping, the other platforms effective for remarketing, and so much more.
Show notes
John reveals why he prefers YouTube remarketing campaigns over display remarketing, and his fail-safe metric to help increase conversions and improve the sales cycle! He shares why he doesn’t use Frequency Capping, the other platforms effective for remarketing, and so much more.
PS: This episode is from an internal Solutions 8 training. We’re sharing everything with you, our dear subscribers, to show our gratitude for the overwhelming support you’ve given us. We value you and your growth with Google Ads. 🖤💚🤍
Related videos:
🎯 The Ultimate Guide to Google Ads for 2023 | Part 2: Remarketing
💰 The Ultimate Guide to Google Ads for 2023 | Part 4: Proactive YouTube Ads
🔥 Are You Hurting Your YouTube Ads?
💣 The Secret to Google Ads Success: Mastering Media Efficiency Ratio (MER):
0:00 Intro | Choose YouTube Remarketing Over Display Remarketing
0:39 Why John doesn’t use Frequency Capping
6:03 Why John likes running YouTube remarketing
10:26 One indicator you are over remarkeitng
12:20 Want to work with the best Google Ads agency on the planet?
13:35 Signs remarketing is helping your business grow
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Visit https://www.starterppc.com for more information. 🚀
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The Google Ads Podcast is the tactical command center for people who live inside Google Ads. Brought to you by Solutions 8, one of the world's leading PPC agencies, each short, no-fluff episode turns real client spend into what's-working-now guidance — Performance Max, bidding, creative, tracking, and the AI shifts rewriting paid search — so you can turn ad spend into profit, three times a week.