Episode 356
Using The Google Ads Keyword Planner Tool To Prepare For Seasonal Swings
Discover how to efficiently plan with Google Ads Keyword Planner to maximize your ad budget for seasonal swings.
Show notes
Discover how to efficiently plan with Google Ads Keyword Planner to maximize your ad budget for seasonal swings.
Regina Bellows, Executive Director of our sister agency StarterPPC, guides you in utilizing the tool to assess trends. This approach empowers you to make well-informed choices for budget tweaks to avoid wasting money. Listen to this episode now.
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0:00 Using The Google Ads Keyword Planner Tool To Prepare For Seasonal Swings
2:23 Importance of researching seasonality before going live
3:47 Need help scaling Google Ads with a limited budget? Let StarterPPC help you!
6:49 Seasonal trends in keyword searches
Need help with Google Ads? Get your FREE action plan here: The Google Ads Podcast is the tactical command center for people who live inside Google Ads. Brought to you by Solutions 8, one of the world's leading PPC agencies, each short, no-fluff episode turns real client spend into what's-working-now guidance — Performance Max, bidding, creative, tracking, and the AI shifts rewriting paid search — so you can turn ad spend into profit, three times a week.About Google Ads