Episode 158

This Definitive Guide to Google Ads BOOK Is Yours…for FREE!

· 7:49 · Host: Solutions 8 team (rotating strategists)

After 18 months of hard work, the definitive guide to Google Ads book is finally here!

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Show notes

After 18 months of hard work, the definitive guide to Google Ads book is finally here!

Google Ads is constantly evolving, making it more and more difficult for businesses to keep up.

So, if you’ve dabbled with Google Ads and found yourself lost in space (or the internet)...

Trying to stitch different online tutorials just to get the results you want.

Then you know how hard it is to understand the complexities of Google Ads.

That’s why we’ve created You VS Google: The (very) Unauthorized Guide to Google Ads.

It’s an in-depth book designed to help anyone who wants to learn how to use Google Ads to its fullest potential.

From setting up your first campaign to advanced targeting techniques, this book covers everything you need to learn to grow and scale your business with Google Ads.

The best part? You can get it for FREE! Not a single penny…even for shipping.

Watch the full video to find out how.

If we’ve given you any value, we’d love to hear from you. Just send your video testimonials to:

book@sol8.com


Are you looking to level up your Google Ads game? Join John and our Google Ads Strategists every Friday at 1:00 PM PT for an all-inclusive deep dive into Google Ads.

Our experts will reveal knowledge bombs, secret strategies, and tips they use to skyrocket businesses through Google Ads. 🔥🔥🔥


Be part of this amazing experience by becoming a member of our channel today. Click the JOIN button, and you'll get exclusive access to additional perks such as Live Q&A member chat.


Don't miss out on this chance to learn directly from the most knowledgeable Google Ads professionals- join us now!


Be a member of our channel by clicking the JOIN button to access the Live Q&A member chat.



This ULTIMATE GUIDE gives you EVERYTHING you need to know about how to set up, build and optimize your Google Ads Performance Max campaigns: https://sol8.com/performance-max/


🤖🦾🦿 The Ultimate Guide to Google Ads Performance Max for 2022 (Part 1-3): https://youtu.be/oXoFn7dUvL8

https://youtu.be/_mOv9_qrtpg

https://youtu.be/syadgcDVntU


Want to learn more about Google Ads Performance Max? Here's the link to all our PMax guide videos:

https://youtube.com/playlist?list=PLp...


💰 Have an ad budget that's less than $5,000/month? If so, check out our sister agency, StarterPPC, where you can get Google Ads management for a fraction of the cost!

Visit https://www.starterppc.com for more information. 🚀


🔎 Job Opportunities at Solutions 8 - Client Managers,...

The Google Ads Podcast is produced by Amplafy Media. Podcast production services · Client results

Full transcript

The complete conversation, in order. 1,871 words.

Kasim [00:00:11] And Google threw one grenade after the other and we're bating 'em away

Kasim [00:00:13] And we're batting 'em down

Kasim [00:00:14] And we're, we're like Neil from the Matrix, but it just kept coming

Kasim [00:00:16] And finally, finally, I'm so proud of it and I want to give

Kasim [00:00:21] it to you and I really mean that

Kasim [00:00:23] I wanna give it to you for free

Kasim [00:00:25] Send me a video

Kasim [00:00:26] I've done so much for you

Kasim [00:00:27] You owe me

Kasim [00:00:28] You owe me this

Kasim [00:00:35] I am so excited to make this announcement

Kasim [00:00:36] Y'all don't even know this is 18 months in the making

Kasim [00:00:40] It's actually longer than that, but 18 months ago, we put pen to page and

Kasim [00:00:42] we were going to write the definitive guide to Google Ads, everything that

Kasim [00:00:46] you'd ever need to know inside of one book cover to cover back to back

Kasim [00:00:49] , and then things kept changing over and over and over again

Kasim [00:00:53] Google threw one grenade after the other and we're batting 'em away,

Kasim [00:00:56] and we're batting 'em down and we're, we're like Neil from the

Kasim [00:00:58] Matrix, but it just kept coming

Kasim [00:00:59] And finally, Finally, wow

Kasim [00:01:03] Look at this thing

Kasim [00:01:05] I can't believe it

Kasim [00:01:06] Look at how thick this is

Kasim [00:01:07] Y'all like real work went into

Kasim [00:01:11] Real hours

Kasim [00:01:12] And we did not phone this in like this is real content written by

Kasim [00:01:17] a real writer, not me by the way

Kasim [00:01:19] I know my name's on it

Kasim [00:01:20] The only thing I did for this book is I came up with a title, which is

Kasim [00:01:24] really good title to my credit, right?

Kasim [00:01:26] You versus Google, like, come on

Kasim [00:01:28] , other than that, this is patience

Kasim [00:01:29] Who is director of Marketing for a long, long time here at Solutions

Kasim [00:01:31] Eight, until she went on to greener pastures, but we still love her

Kasim [00:01:34] And then of course, my business partner, John Marin, is the real

Kasim [00:01:36] brains behind the operation

Kasim [00:01:37] And so between patients, John and then Casa wanted more speaking

Kasim [00:01:40] gigs and might be an narcissist

Kasim [00:01:42] And so I put my name on it too

Kasim [00:01:43] But all that aside, , I'm so proud of this

Kasim [00:01:46] I'm so proud of it, and I want to give it to you and I really mean that

Kasim [00:01:50] I wanna give it to you for free

Kasim [00:01:52] Well, not free

Kasim [00:01:53] There's a catch coming

Kasim [00:01:54] Here's what I want

Kasim [00:01:55] Here's what I need, here's what I'm asking for

Kasim [00:01:57] I I, I wanna put a mashup video together that helps us promote this book and

Kasim [00:02:00] other things that solution date does

Kasim [00:02:02] And I, I want a video that has as many people possible talking about

Kasim [00:02:06] The value they've gotten from Solutions eight Content

Kasim [00:02:09] And that can be our YouTube channel, that can be our social feeds, that can

Kasim [00:02:11] be our email that goes out every week

Kasim [00:02:12] If you're not a subscriber, you should be, by the way, that could

Kasim [00:02:14] be our blog, , our Power pages, previous books, consultations,

Kasim [00:02:17] clients, of course, whatever

Kasim [00:02:20] If we have given you value, I would love for you to shoot a video about

Kasim [00:02:24] It does not have to be a well produced video

Kasim [00:02:27] I don't care about production value

Kasim [00:02:28] I mean, don't

Kasim [00:02:30] You know, shoot it from within your toilet, but if it's just from your

Kasim [00:02:35] smartphone, that's perfectly fine

Kasim [00:02:37] If you send me a testimonial video, I will send you a

Kasim [00:02:42] copy of the ebook for free

Kasim [00:02:45] For free

Kasim [00:02:46] That's a big give

Kasim [00:02:46] Y'all send me a testimonial video and I'll send you a copy of the ebook for free

Kasim [00:02:50] , you get a free, , copy of the e-book for the five best submissions

Kasim [00:02:57] The five best submissions

Kasim [00:02:59] I'll send you a physical copy signed

Kasim [00:03:04] I know

Kasim [00:03:04] Nobody cares that it's signed

Kasim [00:03:05] It's like costume

Kasim [00:03:05] Who do you think you are?

Kasim [00:03:06] Like we do not give a shit

Kasim [00:03:08] , but I'll sign it anyway cause I don't wanna sign it just for me

Kasim [00:03:10] Cause I wanna pretend like I wrote this thing

Kasim [00:03:11] I didn't

Kasim [00:03:12] How's that sound?

Kasim [00:03:12] So send me a testimonial video

Kasim [00:03:14] , make sure that when you send the testimonial video, you include

Kasim [00:03:16] your physical address and I'll, I'll send it anywhere in the world

Kasim [00:03:19] Because we have a ton of international followers

Kasim [00:03:21] , as long as you're not liking the Antarctic, okay?

Kasim [00:03:23] I don't wanna spend like $500 on shipping, but if it's reasonable, if it's

Kasim [00:03:28] reason even semi reasonably accessible, we'll send you a physical copy

Kasim [00:03:32] , and, , we'll sign the physical copies

Kasim [00:03:34] So the top five videos get physical copies

Kasim [00:03:36] Everybody gets a copy of ebook though

Kasim [00:03:39] , and the Kindle version of the ebook, by the way, is really good

Kasim [00:03:41] It's

Kasim [00:03:42] It's, it's rock solid

Kasim [00:03:43] So, , send me these videos

Kasim [00:03:44] Please, please, please, please

Kasim [00:03:45] And thank you

Kasim [00:03:46] , and then just, , tell us like what impact our content has had on you

Kasim [00:03:49] How much you like us, you tune in

Kasim [00:03:51] John's so smart

Kasim [00:03:53] Uh, everybody else is so charming

Kasim [00:03:54] Costume needs to shave

Kasim [00:03:55] He can't grow a beard

Kasim [00:03:56] It's pathetic

Kasim [00:03:57] Whatever it is that you wanna say, just make it real from the heart

Kasim [00:03:59] , be true, be honest

Kasim [00:04:00] Be authentic

Kasim [00:04:01] , I know that's who you

Kasim [00:04:03] , that's not true

Kasim [00:04:03] I don't know who you are, , per se

Kasim [00:04:05] I might know who you are

Kasim [00:04:06] This is a big deal for us, y'all

Kasim [00:04:07] , , I'm gonna go hard and fast at this book, and, , I really want the content

Kasim [00:04:11] and media that would be necessary in order to promote it in a way that,

Kasim [00:04:13] , really sets people's mind to these, because there's so many charlatans

Kasim [00:04:16] out there selling information

Kasim [00:04:17] You never know who to listen to

Kasim [00:04:18] And there's so much like PLR do

Kasim [00:04:20] You don't know what PLR is, by the way

Kasim [00:04:21] It sets my blood on boiling fire

Kasim [00:04:25] It's, , private label, right?

Kasim [00:04:28] PLR content

Kasim [00:04:29] You can just go buy eBooks and downloads and white papers that you didn't write,

Kasim [00:04:33] and then you slap your name on 'em, and then you sell 'em as though you like

Kasim [00:04:36] What is that?

Kasim [00:04:37] Where are we now in life?

Kasim [00:04:39] That that's, you know what I mean?

Kasim [00:04:41] And if you do that, by the way, I'm not trying to shame you

Kasim [00:04:43] I just, if I bought, I actually, it's so funny

Kasim [00:04:46] I bought a collection of coaching content from a gentleman who I really admired,

Kasim [00:04:50] and then when I, when I downloaded it, I was like, man, this is the most generic

Kasim [00:04:54] BS I've ever read, and I copied some of it and I, I pasted it

Kasim [00:04:57] into Google with quotes around it

Kasim [00:04:58] And bam, PPL R Network comes up

Kasim [00:05:00] He was just private labeling content, lost all trust

Kasim [00:05:04] That's the world we live in

Kasim [00:05:05] We wrote this

Kasim [00:05:06] We did the

Kasim [00:05:07] I mean, look at this

Kasim [00:05:08] We did a ton of, and it's not perfect

Kasim [00:05:10] You're gonna come in there and be like, oh, that's a little

Kasim [00:05:12] outdated, and we up, it's a book

Kasim [00:05:13] You know what I mean?

Kasim [00:05:13] I can't digitally update the book, but we will, we'll update the book

Kasim [00:05:16] Um, I don't know what, I don't know when, I'm not gonna make promises, but we're

Kasim [00:05:19] gonna try to, you know, make sure that we have first and second and third editions

Kasim [00:05:22] Of course, the first edition, that's what we have now

Kasim [00:05:24] Uh, but y'all, there are pictures, screenshots, bullet points,

Kasim [00:05:27] titles, table of contents

Kasim [00:05:29] Now I'm just describing books in general

Kasim [00:05:32] Please send me a video

Kasim [00:05:33] I've done so much for you, you

Kasim [00:05:36] You owe me this

Kasim [00:05:38] I got real awkward, real quick

Kasim [00:05:40] send the videos to where should you send the videos?

Kasim [00:05:44] Send them to the email address and the description of this video

Kasim [00:05:48] And I'm only saying that cause I don't know where to send 'em yet

Kasim [00:05:50] I should have figured that out before I shot this video

Kasim [00:05:52] , remember, send me the video and send me your physical address

Kasim [00:05:54] because the five best testimonial videos get a physical copy

Kasim [00:05:57] Everybody who sends a video gets the digital copy

Kasim [00:05:59] And incidentally, when I send you the digital copy, please don't

Kasim [00:06:03] Posting it to Twitter

Kasim [00:06:05] , this happened to me last time I wrote my book

Kasim [00:06:06] I started giving people a digital copy for reviews and at some point

Kasim [00:06:09] it got out there and I'm like, I'm trying to sell this thing

Kasim [00:06:11] Like, you can't just give the pdf version away, you jerk

Kasim [00:06:14] , digital copy's just for you

Kasim [00:06:15] It's just for you

Kasim [00:06:17] That's all I got

Kasim [00:06:17] Really appreciate y'all, appreciate your, your time, your attention, your focus

Kasim [00:06:21] , I appreciate your support

Kasim [00:06:22] I can't tell you how many times

Kasim [00:06:24] , I've noticed now on social media, people coming to bat for us, you

Kasim [00:06:27] know, in the YouTube comments, for example, are on my Twitter feed

Kasim [00:06:29] Somebody will say something snarky and then man, our followers come down on 'em

Kasim [00:06:33] , sometimes hard

Kasim [00:06:34] So that always feels really good

Kasim [00:06:36] I feel like, I've got some protectors out there, which is, , I don't know

Kasim [00:06:39] It's a good feeling

Kasim [00:06:39] Anyway, I'll stop

Kasim [00:06:41] This is good

About Google Ads

The Google Ads Podcast is the tactical command center for people who live inside Google Ads. Brought to you by Solutions 8, one of the world's leading PPC agencies, each short, no-fluff episode turns real client spend into what's-working-now guidance — Performance Max, bidding, creative, tracking, and the AI shifts rewriting paid search — so you can turn ad spend into profit, three times a week.

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