Episode 158
This Definitive Guide to Google Ads BOOK Is Yours…for FREE!
After 18 months of hard work, the definitive guide to Google Ads book is finally here!
Show notes
After 18 months of hard work, the definitive guide to Google Ads book is finally here!
Google Ads is constantly evolving, making it more and more difficult for businesses to keep up.
So, if you’ve dabbled with Google Ads and found yourself lost in space (or the internet)...
Trying to stitch different online tutorials just to get the results you want.
Then you know how hard it is to understand the complexities of Google Ads.
That’s why we’ve created You VS Google: The (very) Unauthorized Guide to Google Ads.
It’s an in-depth book designed to help anyone who wants to learn how to use Google Ads to its fullest potential.
From setting up your first campaign to advanced targeting techniques, this book covers everything you need to learn to grow and scale your business with Google Ads.
The best part? You can get it for FREE! Not a single penny…even for shipping.
Watch the full video to find out how.
If we’ve given you any value, we’d love to hear from you. Just send your video testimonials to:
book@sol8.com
Are you looking to level up your Google Ads game? Join John and our Google Ads Strategists every Friday at 1:00 PM PT for an all-inclusive deep dive into Google Ads.
Our experts will reveal knowledge bombs, secret strategies, and tips they use to skyrocket businesses through Google Ads. 🔥🔥🔥
Be part of this amazing experience by becoming a member of our channel today. Click the JOIN button, and you'll get exclusive access to additional perks such as Live Q&A member chat.
Don't miss out on this chance to learn directly from the most knowledgeable Google Ads professionals- join us now!
Be a member of our channel by clicking the JOIN button to access the Live Q&A member chat.
This ULTIMATE GUIDE gives you EVERYTHING you need to know about how to set up, build and optimize your Google Ads Performance Max campaigns: https://sol8.com/performance-max/
🤖🦾🦿 The Ultimate Guide to Google Ads Performance Max for 2022 (Part 1-3): https://youtu.be/oXoFn7dUvL8
Want to learn more about Google Ads Performance Max? Here's the link to all our PMax guide videos:
https://youtube.com/playlist?list=PLp...
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🔎 Job Opportunities at Solutions 8 - Client Managers,...
Full transcript
Kasim [00:00:11] And Google threw one grenade after the other and we're bating 'em away
Kasim [00:00:13] And we're batting 'em down
Kasim [00:00:14] And we're, we're like Neil from the Matrix, but it just kept coming
Kasim [00:00:16] And finally, finally, I'm so proud of it and I want to give
Kasim [00:00:21] it to you and I really mean that
Kasim [00:00:23] I wanna give it to you for free
Kasim [00:00:25] Send me a video
Kasim [00:00:26] I've done so much for you
Kasim [00:00:27] You owe me
Kasim [00:00:28] You owe me this
Kasim [00:00:35] I am so excited to make this announcement
Kasim [00:00:36] Y'all don't even know this is 18 months in the making
Kasim [00:00:40] It's actually longer than that, but 18 months ago, we put pen to page and
Kasim [00:00:42] we were going to write the definitive guide to Google Ads, everything that
Kasim [00:00:46] you'd ever need to know inside of one book cover to cover back to back
Kasim [00:00:49] , and then things kept changing over and over and over again
Kasim [00:00:53] Google threw one grenade after the other and we're batting 'em away,
Kasim [00:00:56] and we're batting 'em down and we're, we're like Neil from the
Kasim [00:00:58] Matrix, but it just kept coming
Kasim [00:00:59] And finally, Finally, wow
Kasim [00:01:03] Look at this thing
Kasim [00:01:05] I can't believe it
Kasim [00:01:06] Look at how thick this is
Kasim [00:01:07] Y'all like real work went into
Kasim [00:01:11] Real hours
Kasim [00:01:12] And we did not phone this in like this is real content written by
Kasim [00:01:17] a real writer, not me by the way
Kasim [00:01:19] I know my name's on it
Kasim [00:01:20] The only thing I did for this book is I came up with a title, which is
Kasim [00:01:24] really good title to my credit, right?
Kasim [00:01:26] You versus Google, like, come on
Kasim [00:01:28] , other than that, this is patience
Kasim [00:01:29] Who is director of Marketing for a long, long time here at Solutions
Kasim [00:01:31] Eight, until she went on to greener pastures, but we still love her
Kasim [00:01:34] And then of course, my business partner, John Marin, is the real
Kasim [00:01:36] brains behind the operation
Kasim [00:01:37] And so between patients, John and then Casa wanted more speaking
Kasim [00:01:40] gigs and might be an narcissist
Kasim [00:01:42] And so I put my name on it too
Kasim [00:01:43] But all that aside, , I'm so proud of this
Kasim [00:01:46] I'm so proud of it, and I want to give it to you and I really mean that
Kasim [00:01:50] I wanna give it to you for free
Kasim [00:01:52] Well, not free
Kasim [00:01:53] There's a catch coming
Kasim [00:01:54] Here's what I want
Kasim [00:01:55] Here's what I need, here's what I'm asking for
Kasim [00:01:57] I I, I wanna put a mashup video together that helps us promote this book and
Kasim [00:02:00] other things that solution date does
Kasim [00:02:02] And I, I want a video that has as many people possible talking about
Kasim [00:02:06] The value they've gotten from Solutions eight Content
Kasim [00:02:09] And that can be our YouTube channel, that can be our social feeds, that can
Kasim [00:02:11] be our email that goes out every week
Kasim [00:02:12] If you're not a subscriber, you should be, by the way, that could
Kasim [00:02:14] be our blog, , our Power pages, previous books, consultations,
Kasim [00:02:17] clients, of course, whatever
Kasim [00:02:20] If we have given you value, I would love for you to shoot a video about
Kasim [00:02:24] It does not have to be a well produced video
Kasim [00:02:27] I don't care about production value
Kasim [00:02:28] I mean, don't
Kasim [00:02:30] You know, shoot it from within your toilet, but if it's just from your
Kasim [00:02:35] smartphone, that's perfectly fine
Kasim [00:02:37] If you send me a testimonial video, I will send you a
Kasim [00:02:42] copy of the ebook for free
Kasim [00:02:45] For free
Kasim [00:02:46] That's a big give
Kasim [00:02:46] Y'all send me a testimonial video and I'll send you a copy of the ebook for free
Kasim [00:02:50] , you get a free, , copy of the e-book for the five best submissions
Kasim [00:02:57] The five best submissions
Kasim [00:02:59] I'll send you a physical copy signed
Kasim [00:03:04] I know
Kasim [00:03:04] Nobody cares that it's signed
Kasim [00:03:05] It's like costume
Kasim [00:03:05] Who do you think you are?
Kasim [00:03:06] Like we do not give a shit
Kasim [00:03:08] , but I'll sign it anyway cause I don't wanna sign it just for me
Kasim [00:03:10] Cause I wanna pretend like I wrote this thing
Kasim [00:03:11] I didn't
Kasim [00:03:12] How's that sound?
Kasim [00:03:12] So send me a testimonial video
Kasim [00:03:14] , make sure that when you send the testimonial video, you include
Kasim [00:03:16] your physical address and I'll, I'll send it anywhere in the world
Kasim [00:03:19] Because we have a ton of international followers
Kasim [00:03:21] , as long as you're not liking the Antarctic, okay?
Kasim [00:03:23] I don't wanna spend like $500 on shipping, but if it's reasonable, if it's
Kasim [00:03:28] reason even semi reasonably accessible, we'll send you a physical copy
Kasim [00:03:32] , and, , we'll sign the physical copies
Kasim [00:03:34] So the top five videos get physical copies
Kasim [00:03:36] Everybody gets a copy of ebook though
Kasim [00:03:39] , and the Kindle version of the ebook, by the way, is really good
Kasim [00:03:41] It's
Kasim [00:03:42] It's, it's rock solid
Kasim [00:03:43] So, , send me these videos
Kasim [00:03:44] Please, please, please, please
Kasim [00:03:45] And thank you
Kasim [00:03:46] , and then just, , tell us like what impact our content has had on you
Kasim [00:03:49] How much you like us, you tune in
Kasim [00:03:51] John's so smart
Kasim [00:03:53] Uh, everybody else is so charming
Kasim [00:03:54] Costume needs to shave
Kasim [00:03:55] He can't grow a beard
Kasim [00:03:56] It's pathetic
Kasim [00:03:57] Whatever it is that you wanna say, just make it real from the heart
Kasim [00:03:59] , be true, be honest
Kasim [00:04:00] Be authentic
Kasim [00:04:01] , I know that's who you
Kasim [00:04:03] , that's not true
Kasim [00:04:03] I don't know who you are, , per se
Kasim [00:04:05] I might know who you are
Kasim [00:04:06] This is a big deal for us, y'all
Kasim [00:04:07] , , I'm gonna go hard and fast at this book, and, , I really want the content
Kasim [00:04:11] and media that would be necessary in order to promote it in a way that,
Kasim [00:04:13] , really sets people's mind to these, because there's so many charlatans
Kasim [00:04:16] out there selling information
Kasim [00:04:17] You never know who to listen to
Kasim [00:04:18] And there's so much like PLR do
Kasim [00:04:20] You don't know what PLR is, by the way
Kasim [00:04:21] It sets my blood on boiling fire
Kasim [00:04:25] It's, , private label, right?
Kasim [00:04:28] PLR content
Kasim [00:04:29] You can just go buy eBooks and downloads and white papers that you didn't write,
Kasim [00:04:33] and then you slap your name on 'em, and then you sell 'em as though you like
Kasim [00:04:36] What is that?
Kasim [00:04:37] Where are we now in life?
Kasim [00:04:39] That that's, you know what I mean?
Kasim [00:04:41] And if you do that, by the way, I'm not trying to shame you
Kasim [00:04:43] I just, if I bought, I actually, it's so funny
Kasim [00:04:46] I bought a collection of coaching content from a gentleman who I really admired,
Kasim [00:04:50] and then when I, when I downloaded it, I was like, man, this is the most generic
Kasim [00:04:54] BS I've ever read, and I copied some of it and I, I pasted it
Kasim [00:04:57] into Google with quotes around it
Kasim [00:04:58] And bam, PPL R Network comes up
Kasim [00:05:00] He was just private labeling content, lost all trust
Kasim [00:05:04] That's the world we live in
Kasim [00:05:05] We wrote this
Kasim [00:05:06] We did the
Kasim [00:05:07] I mean, look at this
Kasim [00:05:08] We did a ton of, and it's not perfect
Kasim [00:05:10] You're gonna come in there and be like, oh, that's a little
Kasim [00:05:12] outdated, and we up, it's a book
Kasim [00:05:13] You know what I mean?
Kasim [00:05:13] I can't digitally update the book, but we will, we'll update the book
Kasim [00:05:16] Um, I don't know what, I don't know when, I'm not gonna make promises, but we're
Kasim [00:05:19] gonna try to, you know, make sure that we have first and second and third editions
Kasim [00:05:22] Of course, the first edition, that's what we have now
Kasim [00:05:24] Uh, but y'all, there are pictures, screenshots, bullet points,
Kasim [00:05:27] titles, table of contents
Kasim [00:05:29] Now I'm just describing books in general
Kasim [00:05:32] Please send me a video
Kasim [00:05:33] I've done so much for you, you
Kasim [00:05:36] You owe me this
Kasim [00:05:38] I got real awkward, real quick
Kasim [00:05:40] send the videos to where should you send the videos?
Kasim [00:05:44] Send them to the email address and the description of this video
Kasim [00:05:48] And I'm only saying that cause I don't know where to send 'em yet
Kasim [00:05:50] I should have figured that out before I shot this video
Kasim [00:05:52] , remember, send me the video and send me your physical address
Kasim [00:05:54] because the five best testimonial videos get a physical copy
Kasim [00:05:57] Everybody who sends a video gets the digital copy
Kasim [00:05:59] And incidentally, when I send you the digital copy, please don't
Kasim [00:06:03] Posting it to Twitter
Kasim [00:06:05] , this happened to me last time I wrote my book
Kasim [00:06:06] I started giving people a digital copy for reviews and at some point
Kasim [00:06:09] it got out there and I'm like, I'm trying to sell this thing
Kasim [00:06:11] Like, you can't just give the pdf version away, you jerk
Kasim [00:06:14] , digital copy's just for you
Kasim [00:06:15] It's just for you
Kasim [00:06:17] That's all I got
Kasim [00:06:17] Really appreciate y'all, appreciate your, your time, your attention, your focus
Kasim [00:06:21] , I appreciate your support
Kasim [00:06:22] I can't tell you how many times
Kasim [00:06:24] , I've noticed now on social media, people coming to bat for us, you
Kasim [00:06:27] know, in the YouTube comments, for example, are on my Twitter feed
Kasim [00:06:29] Somebody will say something snarky and then man, our followers come down on 'em
Kasim [00:06:33] , sometimes hard
Kasim [00:06:34] So that always feels really good
Kasim [00:06:36] I feel like, I've got some protectors out there, which is, , I don't know
Kasim [00:06:39] It's a good feeling
Kasim [00:06:39] Anyway, I'll stop
Kasim [00:06:41] This is good
About Google Ads
The Google Ads Podcast is the tactical command center for people who live inside Google Ads. Brought to you by Solutions 8, one of the world's leading PPC agencies, each short, no-fluff episode turns real client spend into what's-working-now guidance — Performance Max, bidding, creative, tracking, and the AI shifts rewriting paid search — so you can turn ad spend into profit, three times a week.