The Secret to Solution 8's Success: 17 Lessons in 17 Years

[00:00:11] Kasim: And Google threw one grenade after the other and we're bating 'em away. And we're batting 'em down. And we're, we're like Neil from the Matrix, but it just kept coming. And finally, finally, I'm so proud of it and I want to give it to you and I really mean that. I wanna give it to you for free. Send me a video.

[00:00:26] Kasim: I've done so much for you. You owe me. You owe me this.

[00:00:35] Kasim: I am so excited to make this announcement. Y'all don't even know this is 18 months in the making. It's actually longer than that, but 18 months ago, we put pen to page and we were going to write the definitive guide to Google Ads, everything that you'd ever need to know inside of one book cover to cover back to back.

[00:00:49] Kasim: , and then things kept changing over and over and over again. Google threw one grenade after the other and we're batting 'em away, and we're batting 'em down and we're, we're like Neil from the Matrix, but it just kept coming. And finally, Finally, wow. Look at this thing. I can't believe it. Look at how thick this is.

[00:01:07] Kasim: Y'all like real work went into. Real hours. And we did not phone this in like this is real content written by a real writer, not me by the way. I know my name's on it. The only thing I did for this book is I came up with a title, which is really good title to my credit, right? You versus Google, like, come on.

[00:01:28] Kasim: , other than that, this is patience. Who is director of Marketing for a long, long time here at Solutions Eight, until she went on to greener pastures, but we still love her. And then of course, my business partner, John Marin, is the real brains behind the operation. And so between patients, John and then Casa wanted more speaking gigs and might be an narcissist.

[00:01:42] Kasim: And so I put my name on it too. But all that aside, , I'm so proud of this. I'm so proud of it, and I want to give it to you and I really mean that. I wanna give it to you for free. Well, not free. There's a catch coming. Here's what I want. Here's what I need, here's what I'm asking for. I I, I wanna put a mashup video together that helps us promote this book and other things that solution date does.

[00:02:02] Kasim: And I, I want a video that has as many people possible talking about. The value they've gotten from Solutions eight Content. And that can be our YouTube channel, that can be our social feeds, that can be our email that goes out every week. If you're not a subscriber, you should be, by the way, that could be our blog, , our Power pages, previous books, consultations, clients, of course, whatever.

[00:02:20] Kasim: If we have given you value, I would love for you to shoot a video about. It does not have to be a well produced video. I don't care about production value. I mean, don't. You know, shoot it from within your toilet, but if it's just from your smartphone, that's perfectly fine. If you send me a testimonial video, I will send you a copy of the ebook for free.

[00:02:45] Kasim: For free. That's a big give. Y'all send me a testimonial video and I'll send you a copy of the ebook for free. , you get a free, , copy of the e-book for the five best submissions. The five best submissions. I'll send you a physical copy signed. . I know. Nobody cares that it's signed. It's like costume. Who do you think you are?

[00:03:06] Kasim: Like we do not give a shit. , but I'll sign it anyway cause I don't wanna sign it just for me. Cause I wanna pretend like I wrote this thing. I didn't. How's that sound? So send me a testimonial video. , make sure that when you send the testimonial video, you include your physical address and I'll, I'll send it anywhere in the world.

[00:03:19] Kasim: Because we have a ton of international followers. , as long as you're not liking the Antarctic, okay? I don't wanna spend like $500 on shipping, but if it's reasonable, if it's reason even semi reasonably accessible, we'll send you a physical copy. , and, , we'll sign the physical copies. So the top five videos get physical copies.

[00:03:36] Kasim: Everybody gets a copy of ebook though. , and the Kindle version of the ebook, by the way, is really good. It's. It's, it's rock solid. So, , send me these videos. Please, please, please, please. And thank you. , and then just, , tell us like what impact our content has had on you. How much you like us, you tune in.

[00:03:51] Kasim: John's so smart. Uh, everybody else is so charming. Costume needs to shave. He can't grow a beard. It's pathetic. Whatever it is that you wanna say, just make it real from the heart. , be true, be honest. Be authentic. , I know that's who you. , that's not true. I don't know who you are, , per se. I might know who you are.

[00:04:06] Kasim: This is a big deal for us, y'all. , , I'm gonna go hard and fast at this book, and, , I really want the content and media that would be necessary in order to promote it in a way that, , really sets people's mind to these, because there's so many charlatans out there selling information. You never know who to listen to.

[00:04:18] Kasim: And there's so much like PLR do. You don't know what PLR is, by the way. It sets my blood on boiling fire. It's, , private label, right? PLR content. You can just go buy eBooks and downloads and white papers that you didn't write, and then you slap your name on 'em, and then you sell 'em as though you like.

[00:04:36] Kasim: What is that? Where are we now in life? That that's, you know what I mean? And if you do that, by the way, I'm not trying to shame you. I just, if I bought, I actually, it's so funny. I bought a collection of coaching content from a gentleman who I really admired, and then when I, when I downloaded it, I was like, man, this is the most generic.

[00:04:54] Kasim: BS I've ever read, and I copied some of it and I, I pasted it into Google with quotes around it. And bam, PPL R Network comes up. He was just private labeling content, lost all trust. That's the world we live in. We wrote this. We did the. I mean, look at this. We did a ton of, and it's not perfect. You're gonna come in there and be like, oh, that's a little outdated, and we up, it's a book. You know what I mean? I can't digitally update the book, but we will, we'll update the book.

[00:05:16] Kasim: Um, I don't know what, I don't know when, I'm not gonna make promises, but we're gonna try to, you know, make sure that we have first and second and third editions. Of course, the first edition, that's what we have now. Uh, but y'all, there are pictures, screenshots, bullet points, titles, table of contents. Now I'm just describing books in general.

[00:05:32] Kasim: Please send me a video. I've done so much for you, you. You owe me this. I got real awkward, real quick. send the videos to where should you send the videos? Send them to the email address and the description of this video. And I'm only saying that cause I don't know where to send 'em yet. I should have figured that out before I shot this video.

[00:05:52] Kasim: , remember, send me the video and send me your physical address because the five best testimonial videos get a physical copy. Everybody who sends a video gets the digital copy. And incidentally, when I send you the digital copy, please don't. Posting it to Twitter. , this happened to me last time I wrote my book.

[00:06:06] Kasim: I started giving people a digital copy for reviews and at some point it got out there and I'm like, I'm trying to sell this thing. Like, you can't just give the pdf version away, you jerk. , digital copy's just for you. It's just for you. That's all I got. Really appreciate y'all, appreciate your, your time, your attention, your focus.

[00:06:21] Kasim: , I appreciate your support. I can't tell you how many times. , I've noticed now on social media, people coming to bat for us, you know, in the YouTube comments, for example, are on my Twitter feed. Somebody will say something snarky and then man, our followers come down on 'em. , sometimes hard. So that always feels really good.

[00:06:36] Kasim: I feel like, I've got some protectors out there, which is, , I don't know. It's a good feeling. Anyway, I'll stop. This is good. Bye.