Episode 359
Google Ads Strategy: Hypersegmentation of Standard Shopping Campaigns
John shares the strategy of how he applies hypersegmentation of Standard Shopping campaigns. He reveals his three-step process for maximizing eCommerce visibility and sales in this different variation of the campaign. He does this by sharing a case study on a luggage company, and he shows how this…
Show notes
John shares the strategy of how he applies hypersegmentation of Standard Shopping campaigns. He reveals his three-step process for maximizing eCommerce visibility and sales in this different variation of the campaign. He does this by sharing a case study on a luggage company, and he shows how this strategy resulted in significant sales growth within weeks. Listen to this episode to learn more about this Google Ads strategy.
Need help with Google Ads? Get your FREE action plan here: https://sol8.com/ap/
0:00 Google Ads Strategy: Hypersegmentation of Standard Shopping Campaigns
1:18 Three-Step Process Explained
7:38 Scaling small campaigns
10:06 Negative keyword strategy
This clip is from The Perpetual Traffic Podcast, watch the entire episode here:
How to Sell a $250,000 Product with and an 8X ROAS on Google with John Moran | PT EP 543:
• How to Sell a $250,000 Product with a...
Subscribe to Perpetual Traffic on YouTube here:
Connect with Perpetual Traffic:
Facebook - https://fb.me/perpetualtrafficpodcast
TikTok - The Google Ads Podcast is the tactical command center for people who live inside Google Ads. Brought to you by Solutions 8, one of the world's leading PPC agencies, each short, no-fluff episode turns real client spend into what's-working-now guidance — Performance Max, bidding, creative, tracking, and the AI shifts rewriting paid search — so you can turn ad spend into profit, three times a week.About Google Ads