Episode 21
Podcast Advertising Playbook with Heather Osgood
Heather Osgood comes on the show to talk about Podcast Advertising: who it is for, what it is, and how to get started!
Show notes
Heather Osgood comes on the show to talk about Podcast Advertising: who it is for, what it is, and how to get started!
She also shares how big your show needs to be in order to start attracting sponsors and how smaller shows can still monetize their audience with podcast.
Plus she gets into how you can set up your show to utilize sponsorships down the road!
You can listen to her podcast The Podcast Advertising Playbook: https://www.podcastadvertisingplaybook.com/
Connect with her on LinkedIn: https://www.linkedin.com/in/podcastadvertising/
About Podcasting Success Secrets
Podcasting Success Secrets is Hector Santiesteban's show about using a podcast to grow a business — recording, editing, publishing and promoting, plus the real playbooks of hosts who built an audience with it. New episodes cover the systems behind shows that generate clients, not just downloads.