Episode 10
Why Conversion Rate Optimization (CRO) Is So Important For eCommerce
Whether you’re just getting started with eCommerce or have been selling online for years, the importance of Conversion Rate Optimization (CRO) cannot be overstated. If you’re not doing everything you can to drive more sales to your online store, what are you waiting for? In this episode, Kasim…
Show notes
Whether you’re just getting started with eCommerce or have been selling online for years, the importance of Conversion Rate Optimization (CRO) cannot be overstated. If you’re not doing everything you can to drive more sales to your online store, what are you waiting for? In this episode, Kasim brings in one of our amazing Client Managers, Glen Wilson, to emphasize why you shouldn't spend a cent on advertising if you haven't optimized your site for CRO yet, and what you can do to start.
CRO refers to the process of increasing the percentage of visitors who complete a desired action on your site — whether that's making a purchase, subscribing to a newsletter, or downloading an app. The more conversions you have, the better your site is performing.
Listen to this episode to learn about the importance of Conversion Rate Optimization (CRO) and how you can start optimizing your site right now for conversions and sales.
🚀 Skyrocket Your Sales With the Most Comprehensive Conversion-Focused E-commerce Checklist: https://youtu.be/87uhTLs12yM
More about the creator of the E-commerce Checklist, Jaka Šmid:
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Mentioned Videos:
💪 The Ideal Team Structure for Google Ads Management: https://youtu.be/d3COKxxHt3I
🎯 Why Branding Is Critical for Google Ads Success With The Brand Doctor: https://youtu.be/6TObJghYVnQ
🧠 Internal Debate on Performance Max Audiences With the Solutions 8 Google Ads Strategists: https://youtu.be/y0g3CiTWfQ8
🤖🦾🦿 The Ultimate Guide to Google Ads Performance Max for 2022 (Part 1-3): https://youtu.be/oXoFn7dUvL8
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Apply here: The Google Ads Podcast is the tactical command center for people who live inside Google Ads. Brought to you by Solutions 8, one of the world's leading PPC agencies, each short, no-fluff episode turns real client spend into what's-working-now guidance — Performance Max, bidding, creative, tracking, and the AI shifts rewriting paid search — so you can turn ad spend into profit, three times a week.About Google Ads