Episode 163
PPC Talks_The Secret to Marketing Supplements with Google Ads
Our Google Ads experts are back to reveal their secret strategies to effectively market supplement products with Google Ads. Watch this video now!
Show notes
Our Google Ads experts are back to reveal their secret strategies to effectively market supplement products with Google Ads. Watch this video now!
Our Google Ads Strategists, Efe Altinelli and Usama Khan, together with our Google Ads Specialist, Yusuf Can Kazancioglu, discuss how to market supplement products in Google Ads, the potential roadblocks advertisers encounter and how to overcome them.
Plus, they share the strategy they used to scale a client’s campaign from $10K to $40K in just a span of 45 days!
0:00 Intro
0:35 The Secret to Marketing Supplements with Google Ads
5:56 Initial strategy to market supplements with Google Ads
11:16 Skipping Performance Max campaigns for supplements
14:24 Price match is a big issue
21:43 Launching an in-house supplement brand
26:21 Want to work with the best Google Ads agency on the planet?
32:12 How to avoid Google product disapprovals for supplements
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🗃 How to Break Down Asset Groups in Performance Max | PPC Talks:
🔥 Google Ads POWER HOUR: Identifying CAC and LTV
Want to learn more about Usama? Read The Essential Guide To Usama Khan here: https://sol8.com/spotlight/strategist...
Want to learn how Efe Altinelli Came to Us in a Rather Unexpected Way? Read this: https://sol8.com/spotlight/strategist...
Are you looking to level up your Google Ads game? Join John, Kasim, and our Google Ads Strategists every Friday at 1:00 PM PT for an all-inclusive deep dive into Google Ads.
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About Google Ads
The Google Ads Podcast is the tactical command center for people who live inside Google Ads. Brought to you by Solutions 8, one of the world's leading PPC agencies, each short, no-fluff episode turns real client spend into what's-working-now guidance — Performance Max, bidding, creative, tracking, and the AI shifts rewriting paid search — so you can turn ad spend into profit, three times a week.