Episode 216

How to Build Custom Software Like a Pro: Insights From One of the Best in the Business

· 27:29 · Host: Solutions 8 team (rotating strategists)

Learn how to build custom software like a pro with insights from one of the best in the business! In this video, Kasim sits down with Shamim Rajani, COO of Genetech Solutions, a true expert in software development.

Play this episode

Show notes

Learn how to build custom software like a pro with insights from one of the best in the business! In this video, Kasim sits down with Shamim Rajani, COO of Genetech Solutions, a true expert in software development.

Genetech Solutions is the industry leader in growth and innovation when it comes to Software Development. Despite having no formal marketing strategy, this powerhouse has exploded onto the scene, boasting 19 years of experience and counting.

And lucky for you, Shamim is here to share her secrets of success. From project scoping to team management, she knows what it takes to make your software dreams a reality. Don't miss out on these valuable tips and tricks, listen to this episode now!


Mentioned Links:

Collision Conference: https://collisionconf.com/

Genetech Solutions – Software Development Company: https://www.genetechsolutions.com/

CodeGirls: https://codegirls.consulnet.net/spons...

Shamim Rajani on LinkedIn: https://www.linkedin.com/in/shamimraj...


0:00 Intro

0:25 How to Build Custom Software Like a Pro: Insights from One of the Best in the Business!

5:12 About Genetech Solutions – Software Development Company

8:06 Pre-requisites for building software or hiring a software development company

12:34 The benefits of moving from Waterfall to Scrum

17:08 Need help with Google Ads? Get your FREE action plan here:

About Google Ads

The Google Ads Podcast is the tactical command center for people who live inside Google Ads. Brought to you by Solutions 8, one of the world's leading PPC agencies, each short, no-fluff episode turns real client spend into what's-working-now guidance — Performance Max, bidding, creative, tracking, and the AI shifts rewriting paid search — so you can turn ad spend into profit, three times a week.

See all 505 episodes of Google Ads →

Book a 30-minute strategy call