Episode 480

How to Analyze Low-Performing Search Terms Beyond the Google Ads Dashboard

· 11:51 · Host: Solutions 8 team (rotating strategists)

Watch this video as John Moran with Dean Largaespada analyzes an account with a low-performing search term. John also shares how to analyze your Google Ads performance without relying solely on what you see on your Google Ads account. With his approach, you might be surprised that some…

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Show notes

Watch this video as John Moran with Dean Largaespada analyzes an account with a low-performing search term. John also shares how to analyze your Google Ads performance without relying solely on what you see on your Google Ads account. With his approach, you might be surprised that some underperforming campaigns are doing better than they appear.

Connect with our Google Ads experts here:

John Moran:  

 / johnmorangads  

Dean Largaespada:  

 / deanlargaespada  

Melissa Nodding:  

 / melissanodding  


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About Google Ads

The Google Ads Podcast is the tactical command center for people who live inside Google Ads. Brought to you by Solutions 8, one of the world's leading PPC agencies, each short, no-fluff episode turns real client spend into what's-working-now guidance — Performance Max, bidding, creative, tracking, and the AI shifts rewriting paid search — so you can turn ad spend into profit, three times a week.

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