Episode 293

Do You Need a Remarketing Campaign or Is Performance Max Enough?

· 12:12 · Host: Solutions 8 team (rotating strategists)

Dive deep into the long-standing debate of whether you should have a dedicated remarketing campaign or just trust Performance Max to handle it.

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Show notes

Dive deep into the long-standing debate of whether you should have a dedicated remarketing campaign or just trust Performance Max to handle it.

Regina Bellows, Executive Director of StarterPPC, provides valuable insights on the matter to help you make an informed decision. This way, you can learn which option is best so you can maximize your remarketing efforts.


This episode is from StarterPPC’s YouTube channel, check it out if you want to maximize ad spend & achieve better results with a smaller budget:   

 / @starterppc  


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0:00 Do You Need a Remarketing Campaign or Is Performance Max Enough?

5:57 Having full control of your Google Ads campaigns

7:09 Need help starting with Google Ads? Let StarterPPC help you!

11:44 Evaluating lead generation campaigns

13:58 Frequency capping



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About Google Ads

The Google Ads Podcast is the tactical command center for people who live inside Google Ads. Brought to you by Solutions 8, one of the world's leading PPC agencies, each short, no-fluff episode turns real client spend into what's-working-now guidance — Performance Max, bidding, creative, tracking, and the AI shifts rewriting paid search — so you can turn ad spend into profit, three times a week.

See all 505 episodes of Google Ads →

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